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LIQUID ONLINE MEDIA LAUNCHES SOUND BRANDING
Website: http://www.liquidonlinemedia.com A new concept known as ‘Liquid’ is bridging the gap between artists and advertisers in a bid to help advertisers determine what their brand sounds like while at the same time providing a much needed service and additional exposure for independent artists. After experiencing first hand the tireless efforts of independent artists in their endeavours to make an impact on the commercial music scene, the team behind Cowbell Digital Music and Rogue Elephant Publishing are responsible for bringing the new sound branding concept to the independent music community. Shayne Locke of Liquid Online Media stated, “We have been asking advertisers whether they know what their brand sounds like and whilst they all know the importance of marketing the right sound, the answer has been a resounding no.” “Knowing what your brand sounds like is vital in this age of digital media. Certain alcohol companies excel in presenting their sound to their core audience and the results are staggering. Liquid will provide brands with innovations such as their own pseudo record label, their own bands and ultimately their own sound.” The old practice of publishing companies stockpiling songs, until one becomes a hit, has become redundant and unacceptable to artists. The revolutionary introduction of Liquid will allow indie bands and advertisers to register their interest in each other. Like an online dating site for media, www.liquidonlinemedia.com proposes to match up artists and advertisers to achieve the best result for both groups. Liquid has created a website where artists, advertisers and publishers can register their initial interest, and take advantage of specially priced websites and marketing packages. For more information on Liquid Online Media, visit www.liquidonlinemedia.com and register your interest. Alternatively contact Shayne Locke or Casey Stewart, on +617 5576 6203 or +614 3370 9055. ENDS
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