MI2N
Music Industry News Network
FRIDAY, OCTOBER 24TH
Advanced Search
MusicDish Advertising Network
Subscribe to Mi2N's Free Newsletters B2N (business) i2N (indie)
HOME | FREE NEWS SUBMISSION | PREMIUM PR DISTRIBUTION | PR COPYWRITING | RSS FEEDS | TESTIMONIALS | CONTACT

Sections: Band | Business | Career | Events | Label | Music Releases | Radio | Tech | Video | Web Events
Genres: Country/Folk | Dance/Electronica | Jazz/Blues | Latin | Rock | Urban | World
International: Asia | Canada | Europe

Advertise | Artist Development | Submit Video | MusicDish*China | MusicDish e-Journal | MusicDish Network | Urban Music News Network
Tech News (more headlines) 01-13-2013

OneBeat Partners With Microsoft To Create Exclusive EDM App For Xbox LIVE

Bookmark and Share
Website: http://www.OneBeat.tv
OneBeat, the emerging leader in online electronic dance music media and original content, announced today it has partnered with Microsoft to create an exclusive, EDM-centric entertainment app for the Xbox LIVE platform. Available free to Xbox LIVE users via their Xbox 360 consoles, the app will feature a mix of OneBeat original series along with live streaming performances featuring top EDM artists. The ad-supported app will be available to users around the world.

"Like Rock 'n' Roll and Hip Hop before it, EDM is now the dominant soundtrack of the global youth audience," said Mikhail LaPushner, CEO of OneBeat. "We're excited to partner with Microsoft to create an exclusive, EDM entertainment app for Xbox LIVE that will provide fans with tons of great music and original content as well as offer brands a direct and powerful conduit to reach this dynamic, passionate and engaged demographic."

Designed to provide electronic dance music (EDM) fans with a direct connection to the worldwide ecosystem of EDM culture, the OneBeat entertainment app is one of the first, large-scale channels devoted to the global phenomenon that is EDM. According to Nielsen, EDM is the fastest growing genre of music, with seven of the top ten tracks streamed in 2012 coming from the EDM category. Original programming on the OneBeat app will include shows and news focused around EDM lifestyle, DJs, music festivals, fashion, travel and fans.

"Our mission has been to make the entertainment people love, more amazing on Xbox. Teaming with OneBeat allows us to further that mission by creating a one-stop electronic dance music destination for fans to celebrate and explore their passions on Xbox. With EDM-specific programming and live events, we expect the OneBeat entertainment app to be a hit with the Xbox LIVE audience and further propel Xbox as the leading entertainment destination in the living today," said Ross Honey, general manager of Xbox LIVE Entertainment and Advertising.

"EDM culture is a content maker's dream, with a global mix of the most interesting personalities and characters in pop culture today," said Joseph Kanellitsas, chief creative officer of OneBeat. "OneBeat's content will explore, share and profile the talent and amazing visionaries that make up this incredible music movement."

The EDM-centric app will be available for download Spring 2013. For more information about OneBeat, please visit www.OneBeat.tv , Like us on Facebook at www.facebook.com/OneBeatChannel, follow us on Twitter @OneBeatChannel or check us out on YouTube www.youtube.com/onebeatchannel.

Bookmark and Share

back | top



MusicDish Advertising Network

Mi2N Music PR

S T A R G R O V E S Celebrates Debut Album Release With Live Performance In New York City

Denon Partners With Waves To Include MaxxAudio In Their Next-Generation Speakers And Audio Systems

James Hand Releases New Country-Gospel Album Stormclouds In Heaven

Suburban Mom Indie Musicians Plot To Walk The Red Carpet At GRAMMY® And HMMA Music Awards

Invitation From Within: Ann Licater's Music & Vision Offers A Pathway To Peace

The EGH Project Launches First Album "Life Song" On New House And Lounge Music Label

CEntrance Announces 'i5' An Audiophile Case For iPhone

Malaysian Artist, Tan, Breaks Into The US Music Scene With Debut EP



MusicDish*China Song Blast
Promote Your Music Single In China

News Headlines
Mi2N EDITOR'S PICKS
» CISAC Takes Digital Royalties Issue To The UN
» Audio-Technica Microphones Provide The Right Solution For Fusion Act Snarky Puppy’s Unique Recording Method
» ASCC Artist Signs Deal With Nashville Record Label
» Online Rap Sensation, K-Slick, Releases New Video
» Statement On Turtles Victory: All Digital Radio Must Pay For Pre-1972 Recordings
» Jim Mahoney Becomes General Manager Of Merlin In USA
» Torrpedo Launches AWARE BitTorrent Campaign In Support Of Chinese Rockers' #UselessRockUSA Tour
» PhantomFocus™ System Stuns At PotLuck Audio Conference (PotLuckCon)
» Rachael Sage's Blue Roses Out On Nov. 4, Key US & UK Tour Dates Added
» HOBART OCEAN Stays Connected With Their Fan Base Via New IPhone And Google Play Apps


Get your music news covered...
Have your press release written
by the pros at Mi2N

Articles
MUSICDISH E-JOURNAL
» Show Your Red&Green And Support China's Second Hand Rose #UselessRockUSA Tour
» Provocative Beijing Rockers Second Hand Rose To Play NYC, DC, Philly, Boston
» BROBST Electro-Rock Leads MusicDish*China Top 5 Indie Song Chart
» Second Hand Rose To Play NYC, DC, Philly, Boston
» Love And Peace 2014 Outdoor Camping Music Festival
» MusicDish*China Top 5 Indie Song Chart (Vol. 1, No. 4)
» The Courtesans Drives MusicDish*China Top 5 Indie Song Chart
» FM Pilots Skyrockets To Top Of MusicDish*China Indie Song Chart
» MusicDish*China Top 5 Indie Song Chart 07/19-07/25/2014
» Zebra Music Festival (Shanghai) Ticket Giveaway Winners
» MusicDish*China Top 5 Indie Song Chart 07/12-07/18/2014
» Temple Bar 3 Year Anniversary

Mi2N's Music PR distribution service guarantees online exposure for your press release. Choose from seven (7) different packages.


HOME | FREE NEWS SUBMISSION | PREMIUM PR DISTRIBUTION | PR COPYWRITING | RSS FEEDS | TESTIMONIALS | CONTACT

Sections: Band | Business | Career | Events | Label | Music Releases | Radio | Tech | Video | Web Events
Genres: Country/Folk | Dance/Electronica | Jazz/Blues | Latin | Rock | Urban | World
International: Asia | Canada | Europe

Advertise | Artist Development | Submit Video | MusicDish*China | MusicDish e-Journal | MusicDish Network | Urban Music News Network
Copyright © 1997-2014 MusicDish LLC, all rights reserved. Text, graphics, and HTML code are protected by US and International Copyright Laws, and may not be copied, reprinted, published, translated, hosted, or otherwise distributed by any means without explicit permission.