MI2N
Music Industry News Network
TUESDAY, JANUARY 17TH
Advanced Search
MusicDish Advertising Network
HOME | FREE NEWS SUBMISSION | PREMIUM PR DISTRIBUTION | PR COPYWRITING | RSS FEEDS | TESTIMONIALS | CONTACT

Sections: Band | Business | Career | Events | Label | Music Releases | Radio | Tech | Video | Web Events
Genres: Country/Folk | Dance/Electronica | Jazz/Blues | Latin | Rock | Urban | World
International: Asia | Canada | Europe

Advertise | Artist Development | Submit Video | MusicDish*China | MusicDish e-Journal | MusicDish Network | Urban Music News Network
Tech News (more headlines) 01-13-2013

OneBeat Partners With Microsoft To Create Exclusive EDM App For Xbox LIVE

Bookmark and Share
Website: http://www.OneBeat.tv
OneBeat, the emerging leader in online electronic dance music media and original content, announced today it has partnered with Microsoft to create an exclusive, EDM-centric entertainment app for the Xbox LIVE platform. Available free to Xbox LIVE users via their Xbox 360 consoles, the app will feature a mix of OneBeat original series along with live streaming performances featuring top EDM artists. The ad-supported app will be available to users around the world.

"Like Rock 'n' Roll and Hip Hop before it, EDM is now the dominant soundtrack of the global youth audience," said Mikhail LaPushner, CEO of OneBeat. "We're excited to partner with Microsoft to create an exclusive, EDM entertainment app for Xbox LIVE that will provide fans with tons of great music and original content as well as offer brands a direct and powerful conduit to reach this dynamic, passionate and engaged demographic."

Designed to provide electronic dance music (EDM) fans with a direct connection to the worldwide ecosystem of EDM culture, the OneBeat entertainment app is one of the first, large-scale channels devoted to the global phenomenon that is EDM. According to Nielsen, EDM is the fastest growing genre of music, with seven of the top ten tracks streamed in 2012 coming from the EDM category. Original programming on the OneBeat app will include shows and news focused around EDM lifestyle, DJs, music festivals, fashion, travel and fans.

"Our mission has been to make the entertainment people love, more amazing on Xbox. Teaming with OneBeat allows us to further that mission by creating a one-stop electronic dance music destination for fans to celebrate and explore their passions on Xbox. With EDM-specific programming and live events, we expect the OneBeat entertainment app to be a hit with the Xbox LIVE audience and further propel Xbox as the leading entertainment destination in the living today," said Ross Honey, general manager of Xbox LIVE Entertainment and Advertising.

"EDM culture is a content maker's dream, with a global mix of the most interesting personalities and characters in pop culture today," said Joseph Kanellitsas, chief creative officer of OneBeat. "OneBeat's content will explore, share and profile the talent and amazing visionaries that make up this incredible music movement."

The EDM-centric app will be available for download Spring 2013. For more information about OneBeat, please visit www.OneBeat.tv , Like us on Facebook at www.facebook.com/OneBeatChannel, follow us on Twitter @OneBeatChannel or check us out on YouTube www.youtube.com/onebeatchannel.

Bookmark and Share

back | top



MusicDish Advertising Network

Mi2N Music PR

Versatile Haitian American Singer/Songwriter Natalie Jean Releases New Dance Remix

Troy Ave. Featured On New Single 'Crooklyn To Wacocaine' By Hustler E From 'Wacocaine' Fame On Wacocaine 5 Album

Killer Tracks Releases "Tray Dahl & The Jugtime Ragband"

Gig Performer Software Elevates Live Performing Experience Providing Complete And Effortless Control Over A Live Music Rig

Toronto's K-Slick Realeases New Music Video

Singer/Songwriter Katie Garibaldi Original Christmas Song Out Now!

Anthony Caceres Releases Smooth Jazz Single "A Very Special Christmas"



MusicDish*China Song Blast
Promote Your Music Single In China

News Headlines
Mi2N EDITOR'S PICKS
» UK Live Music Industry Calls For Change In Licensing Laws For Entertainment Events
» Audials Music Rocket – The New Alternative To Streaming Music
» Billboard Names REPUBLIC RECORDS #1 Label Of 2016
» NMPA And YouTube Reach Agreement To Distribute Unclaimed Royalties
» DIGITALRADIOTRACKER TRACKS INTERNET RADIO SPINS
» AMPAL Elects BMG Australia Managing Director Heath Johns To Its Board Of Directors
» ASCAP Relaunches Website And Member Portal
» Legendary Musicians And Music Executives To Be Honored At Heavy Metal Hall Of Fame
» WARNER/CHAPPELL PRODUCTION MUSIC DEBUTS “COLOR TV” AND “ELBROAR” CATALOGS
» The Watters Win Indie Award


Get your music news covered...
Have your press release written
by the pros at Mi2N

Articles
MUSICDISH E-JOURNAL
» Grammy Museum Plans International Expansion In China
» Midem Artist Accelerator Call For Entries Open
» DPA Microphones Launches New Chinese Website
» Mercedes-Benz Extends Naming Rights Partnership For Mercedes-Benz Arena In Shanghai
» MusicDish*China Caps Busy 2016 Music Touring Season Across China
» Second Hand Rose In 2016 - Bringing Chinese Rock Into The Mainstream
» Fulcrum Acoustic Appoints Ease Audio Group As Distribution Representative For China
» Black Kirin Opens 2017 With New Members At Beijing's Yugong Yishan
» World Creators Forum Held In Beijing
» Jungle Boogie - Outline Sound At South China's Top EDM Festival
» VersusMedia Launches New Website For Its Film Music Service
» VersusMedia Launches New Website For Its Film Music Service

Mi2N's Music PR distribution service guarantees online exposure for your press release. Choose from seven (7) different packages.


HOME | FREE NEWS SUBMISSION | PREMIUM PR DISTRIBUTION | PR COPYWRITING | RSS FEEDS | TESTIMONIALS | CONTACT

Sections: Band | Business | Career | Events | Label | Music Releases | Radio | Tech | Video | Web Events
Genres: Country/Folk | Dance/Electronica | Jazz/Blues | Latin | Rock | Urban | World
International: Asia | Canada | Europe

Advertise | Artist Development | Submit Video | MusicDish*China | MusicDish e-Journal | MusicDish Network | Urban Music News Network
Copyright © 1997-2017 MusicDish LLC, all rights reserved. Text, graphics, and HTML code are protected by US and International Copyright Laws, and may not be copied, reprinted, published, translated, hosted, or otherwise distributed by any means without explicit permission.