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TC-Helicon And Sennheiser Join Forces
Website: http://www.hummingbirdmedia.com/ Old Lyme, Conn., 14 January 2013 – Vocal processing expert TC-Helicon and audio specialist Sennheiser today unveiled their cooperation in the field of vocal effects microphones. Bundling their extensive expertise in tools for vocalists and microphone technology, the two brands have been working on joint research projects since 2011, and will launch a joint product at NAMM in January 2013. "The initial spark for our co-operation was at NAMM 2011, when TC-Helicon premiered a microphone with controls for vocal effects and Sennheiser demonstrated 'Concept Tahoe', a beatboxing microphone developed in their research lab in the USA," said Kevin Alexander, CEO of TC-Helicon. "We had never met, we had never talked – and happened to be showing the same benefit, mic control!" "We sat down together right at the show in a very open and friendly atmosphere and talked about what we were working on in our respective companies. We immediately saw each other as partners," said Michael Polten, Director Customer Relationship Management at Sennheiser. "TC-Helicon's mission is to give singers full control and Sennheiser's aim is to provide excellent microphones – so our brands were a perfect fit." So TC-Helicon and Sennheiser started a joint research project, exploring how to interface their products to provide one-stop solutions for singers and musicians – products that will make a real difference for their users. As a first outcome of this commitment, the companies will launch a joint product at NAMM 2013. Kevin Alexander: "We are very excited about this upcoming product bundle. Taking the most innovative microphone brand and the most popular vocal processing brand can only be a good thing for singers." About TC-Helicon TC-Helicon was founded in 2000 and is the only pro audio company 100% dedicated to the needs of singers. Its customers include the most demanding of live performers, up and coming artists, and amateur musicians. The range of products spans from floor-based vocal processors, delivering completely produced vocal sounds on the stage, to stand-mountable, hands-on units and professional rack-mountable solutions. TC-Helicon is the absolute market leader in vocal effects, more than doubling its sales in the last three years, with flagship units such as VoiceLive Touch, VoiceLive 2 and VoiceLive Play paving the way. www.tc-helicon.com TC Electronic A/S Kim Bang • PR Manager Sindalsvej 34 •8240 Risskov • Denmark Tel. +45 8742 7114 Mobile: +45 2083 4247 KimB@tcelectronic.com About Sennheiser Sennheiser is a world-leading manufacturer of microphones, headphones and wireless transmission systems. Established in 1945 in Wedemark, Germany, Sennheiser is now a global brand represented in 60 countries around the world with U.S. headquarters in Old Lyme, Connecticut. Sennheiser's pioneering excellence in technology has rewarded the company with numerous awards and accolades including an Emmy, a Grammy, and the Scientific and Engineering Award of the Academy of Motion Picture Arts and Sciences. You can find all the latest information on Sennheiser by visiting our website at http://www.sennheiserusa.com. Media Contacts: Jeff Touzeau Public Relations Hummingbird Media, Inc. (914) 602-2913 jeff@hummingbirdmedia.com Rachel Smolin Public Relations Sennheiser Electronic Corporation (860) 434-9190, Ext. 180 rsmolin@sennheiserusa.com
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