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Career Announcements (more headlines) 02-27-2013

Man Made Music Announces Allison Meiresonne As President, Brand Partnerships

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Man Made Music, a leading Sonic Branding agency, announces the promotion of Allison Meiresonne to the newly minted position of President, Brand Partnerships, reporting directly to Founder, Joel Beckerman.

Meiresonne has been a vital part of the Man Made Music team for the past five years, quickly advancing to Vice President of Business Development and Partnerships. In this role, Meiresonne has played an integral role in developing and securing successful partnerships and opportunities with new clients. Some of those successes include Man Made Music's collaboration with Grammy Award winning artist, John Legend for the History Channel's "King," a special on Martin Luther King, Jr., executive production for will.i.am's new take on the theme song for CBS Syndication's "Entertainment Tonight," as well as Man Made's current Sonic-Agency-of-Record status with global telecom, AT&T. Meiresonne's impeccable track record and stellar results have paved the way for promotion to Man Made Music's President, Brand Partnerships.

"It has been an honor over the past five years to be part of the growth and development at Man Made," remarked Meiresonne. "I'm incredibly excited for the future and look forward to much more continued success!"

Meiresonne's impressive skill set and rich history with Man Made will aid her in achieving her new goals and responsibilities to lead the company to exciting new opportunities and innovate new lines of business. Her other responsibilities include developing and deepening relationships in both the general market brand and entertainment communities, as well as creatively marketing Man Made Music worldwide. Her charge also includes strategic growth plans, development of the new business develop team, and the management of the company's marketing and sales budgets.

Meiresonne will work closely with several departments at Man Made Music's New York and Los Angeles offices including:

* MMM's Founder, Joel Beckerman, to establish overall growth goals
* The Account, Administration and Sales teams to coordinate efforts within those departments in order to achieve company goals
* The new business development team to oversee further development and expansion
* Man Made Music's PR, Marketing and Digital teams to efficiently develop strategies in regards to the company's messaging

Says Beckerman, "Allison talents and energies are boundless. She has been Man Made's evangelist-in-chief and helped us attract so many like-minded creative clients and amazing opportunities. In this new role she will lead the growth of the company as a whole, and help us continue to do what we do best: innovate and tell powerful stories with sound and music across the media landscape."


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