MI2N
Music Industry News Network
WEDNESDAY, APRIL 16TH
Advanced Search
MusicDish Advertising Network
Subscribe to Mi2N's Free Newsletters B2N (business) i2N (indie)
HOME | FREE NEWS SUBMISSION | PREMIUM PR DISTRIBUTION | PR COPYWRITING | RSS FEEDS | TESTIMONIALS | CONTACT

Sections: Band | Business | Career | Events | Label | Music Releases | Radio | Tech | Video | Web Events
Genres: Country/Folk | Dance/Electronica | Jazz/Blues | Latin | Rock | Urban | World
International: Asia | Canada | Europe

Advertise | Artist Development | Submit Video | MusicDish*China | MusicDish e-Journal | MusicDish Network | Urban Music News Network
Music Events (more headlines) 01-08-2014

Lyor Cohen To Reveal Strategy Of His New Digital-Era Venture

Bookmark and Share
Website: http://www.midem.com


Leading music industry stalwart Lyor Cohen will give Midem participants an exclusive insight into the strategies he believes will deliver the next generation of cutting-edge talent to consumers in an increasingly digital environment.

Founder of Def Jam Records and former head of Warner Music Group, Cohen will present his new venture, 300, a music content company devoted to the discovery and development of the artists of the future.

For the first time Cohen will publicly address an audience of music professionals about his plans for 300, which are sure to inspire the Midem audience to embrace innovation as a route back to growth.

Backed by Google and other investment funds, Cohen's new venture sets out to create an innovative artist development structure with greater flexibility and lower overheads to challenge the majors.

Cohen has been closely involved in hip-hop for more than three decades, as the genre has moved from the bad boy of pop culture to a mainstream driving force.

He co-founded Def Jam Recordings, which rapidly became one of the leading record labels of the late 1980s and early 1990s. Cohen subsequently managed the Island Def Jam Music Group before joining the Warner Music Group where he rose to Chairman/CEO of Recorded Music, giving him oversight of artists across all genres including rock and even country and western.

It was during his time at WMG that Cohen began to investigate the financial possibilities of brokering endorsement deals, linking up some of the artists in his roster with such iconic brands as Adidas and Coca-Cola. In September 2006, Cohen negotiated the first agreement between YouTube and a major record company that allowed the site to show videos by WMG artists in exchange for a share of YouTube's advertising revenue.

In a move which underlines how major online distribution platforms are now seeking more direct influence on the content business, YouTube's owner Google is acting as lead investor for 300.

"Lyor Cohen has been one of the most influential industry players over the past decades, and he is now embarking on an exciting new venture which promises to push the envelope in terms of artist development and distribution. We are thrilled he has chosen Midem as a platform to give the music industry a first look at his vision," said Bruno Crolot, Midem Director.

Cohen will be interviewed by Tom Silverman, Executive Director of the New Music Seminar and CEO of Tommy Boy, on 2 February at 4pm as part of the plenary conference programme "Midem Talks," the theme of which this year is "Back to Growth? Make it Sustainable!"

Bookmark and Share

back | top



MusicDish Advertising Network

Mi2N Music PR

Taiwan Rock Band Io Homecoming Concert At Canadian Music Festival

A Festival Giving Back To The Men And Women Who Gave To Us

Rapper NazB Brings Greater Awareness Through His Lyrics On "Rape (Shame)"

Taiwan Announces First Ever Export Mission To Canada For Canadian Music Week 2014

Al Ca$ino, Too $hort, And Clyde Carson Drop Remixes For Hit Single, "Only For Tonight"

Dongless Eventide H3000 Factory And Blackhole Update Posted

Former Journey Frontman Robert Fleischman Releases New Album "Majestic" With Band The SKY On Skyzilla Music

Singer-Songwriter, Sci-Fi Icon Jane Badler Releases Volcano Boy, Video Premieres On Music Week

Mi2N's Music PR distribution service guarantees online exposure for your press release. Choose from seven (7) different packages.


News Headlines
Mi2N EDITOR'S PICKS
» GEMA Posts Positive Result For 2013
» Amadeus Releases The New ‘PMX 4’ Miniature Loudspeaker At Musikmesse
» PledgeMusic And Cleopatra Records Join Forces To Re-issue Van Morrison's The Complete 1967 Bang Sessions
» Audio-Technica Posts Online Video Series Exploring Mic Techniques In Real-World Applications
» Nokia MixRadio Reaches 30 Millionth Track Landmark
» Warner Music Japan Names Senior Management Team
» Bloom.fm Hits Million Users
» SOTX 2014, Developing Chinese And Western Music Industries
» Santana, Wyclef, Avicii & Alexandre Pires Selected For The Official Anthem Of The 2014 FIFA World Cup
» Three Days Grace, Guitarist, Barry Stock Launches MEAN Clothing Company


Get your music news covered...
Have your press release written
by the pros at Mi2N

Articles
MUSICDISH E-JOURNAL
» The Philadelphia Orchestra In Shanghai - A Live Concert Streamed Globally
» Taiwan Bands Join Canadian Music Festival (Chinese Version)
» MusicDish & Indiloop Present: The "Meet Taiwan" Remix Contest
» Pairs (Shanghai) New Album 'Brief Lesbian'
» Beijing Solo Acts GUIGUISUISUI And Thruoutin To Tour Taiwan
» A Festival Giving Back To The Men And Women Who Gave To Us
» Executive Wach: Berklee College Of Music, BMG, SOCAN, SESAC, Riptide Music Group, CISAC
» Taiwan Announces First Ever Export Mission To Canada For Canadian Music Week 2014
» Interview With C-pop Industry Veteran Billy Koh
» Taiwan's DJ Code To Play The LV Flagship Hong Kong Store In April
» SOTX 2014, Developing Chinese And Western Music Industries
» Introduction To Sound Of The Xity (SOTX)

Order an Mi2N Music PR package for an opportunity to submit a song for FREE to one of the hundreds of industry opportunities available through Music Xray


HOME | FREE NEWS SUBMISSION | PREMIUM PR DISTRIBUTION | PR COPYWRITING | RSS FEEDS | TESTIMONIALS | CONTACT

Sections: Band | Business | Career | Events | Label | Music Releases | Radio | Tech | Video | Web Events
Genres: Country/Folk | Dance/Electronica | Jazz/Blues | Latin | Rock | Urban | World
International: Asia | Canada | Europe

Advertise | Artist Development | Submit Video | MusicDish*China | MusicDish e-Journal | MusicDish Network | Urban Music News Network
Copyright © 1997-2014 MusicDish LLC, all rights reserved. Text, graphics, and HTML code are protected by US and International Copyright Laws, and may not be copied, reprinted, published, translated, hosted, or otherwise distributed by any means without explicit permission.