MI2N
Music Industry News Network
SATURDAY, OCTOBER 25TH
Advanced Search
MusicDish Advertising Network
Subscribe to Mi2N's Free Newsletters B2N (business) i2N (indie)
HOME | FREE NEWS SUBMISSION | PREMIUM PR DISTRIBUTION | PR COPYWRITING | RSS FEEDS | TESTIMONIALS | CONTACT

Sections: Band | Business | Career | Events | Label | Music Releases | Radio | Tech | Video | Web Events
Genres: Country/Folk | Dance/Electronica | Jazz/Blues | Latin | Rock | Urban | World
International: Asia | Canada | Europe

Advertise | Artist Development | Submit Video | MusicDish*China | MusicDish e-Journal | MusicDish Network | Urban Music News Network
Music Events (more headlines) 01-08-2014

Lyor Cohen To Reveal Strategy Of His New Digital-Era Venture

Bookmark and Share
Website: http://www.midem.com


Leading music industry stalwart Lyor Cohen will give Midem participants an exclusive insight into the strategies he believes will deliver the next generation of cutting-edge talent to consumers in an increasingly digital environment.

Founder of Def Jam Records and former head of Warner Music Group, Cohen will present his new venture, 300, a music content company devoted to the discovery and development of the artists of the future.

For the first time Cohen will publicly address an audience of music professionals about his plans for 300, which are sure to inspire the Midem audience to embrace innovation as a route back to growth.

Backed by Google and other investment funds, Cohen's new venture sets out to create an innovative artist development structure with greater flexibility and lower overheads to challenge the majors.

Cohen has been closely involved in hip-hop for more than three decades, as the genre has moved from the bad boy of pop culture to a mainstream driving force.

He co-founded Def Jam Recordings, which rapidly became one of the leading record labels of the late 1980s and early 1990s. Cohen subsequently managed the Island Def Jam Music Group before joining the Warner Music Group where he rose to Chairman/CEO of Recorded Music, giving him oversight of artists across all genres including rock and even country and western.

It was during his time at WMG that Cohen began to investigate the financial possibilities of brokering endorsement deals, linking up some of the artists in his roster with such iconic brands as Adidas and Coca-Cola. In September 2006, Cohen negotiated the first agreement between YouTube and a major record company that allowed the site to show videos by WMG artists in exchange for a share of YouTube's advertising revenue.

In a move which underlines how major online distribution platforms are now seeking more direct influence on the content business, YouTube's owner Google is acting as lead investor for 300.

"Lyor Cohen has been one of the most influential industry players over the past decades, and he is now embarking on an exciting new venture which promises to push the envelope in terms of artist development and distribution. We are thrilled he has chosen Midem as a platform to give the music industry a first look at his vision," said Bruno Crolot, Midem Director.

Cohen will be interviewed by Tom Silverman, Executive Director of the New Music Seminar and CEO of Tommy Boy, on 2 February at 4pm as part of the plenary conference programme "Midem Talks," the theme of which this year is "Back to Growth? Make it Sustainable!"

Bookmark and Share

back | top



MusicDish Advertising Network

Mi2N Music PR

S T A R G R O V E S Celebrates Debut Album Release With Live Performance In New York City

Denon Partners With Waves To Include MaxxAudio In Their Next-Generation Speakers And Audio Systems

James Hand Releases New Country-Gospel Album Stormclouds In Heaven

Suburban Mom Indie Musicians Plot To Walk The Red Carpet At GRAMMY® And HMMA Music Awards

Invitation From Within: Ann Licater's Music & Vision Offers A Pathway To Peace

The EGH Project Launches First Album "Life Song" On New House And Lounge Music Label

CEntrance Announces 'i5' An Audiophile Case For iPhone

Malaysian Artist, Tan, Breaks Into The US Music Scene With Debut EP



MusicDish*China Song Blast
Promote Your Music Single In China

News Headlines
Mi2N EDITOR'S PICKS
» CISAC Takes Digital Royalties Issue To The UN
» Audio-Technica Microphones Provide The Right Solution For Fusion Act Snarky Puppy’s Unique Recording Method
» ASCC Artist Signs Deal With Nashville Record Label
» Online Rap Sensation, K-Slick, Releases New Video
» Statement On Turtles Victory: All Digital Radio Must Pay For Pre-1972 Recordings
» Jim Mahoney Becomes General Manager Of Merlin In USA
» Torrpedo Launches AWARE BitTorrent Campaign In Support Of Chinese Rockers' #UselessRockUSA Tour
» PhantomFocus™ System Stuns At PotLuck Audio Conference (PotLuckCon)
» Rachael Sage's Blue Roses Out On Nov. 4, Key US & UK Tour Dates Added
» HOBART OCEAN Stays Connected With Their Fan Base Via New IPhone And Google Play Apps


Get your music news covered...
Have your press release written
by the pros at Mi2N

Articles
MUSICDISH E-JOURNAL
» Show Your Red&Green And Support China's Second Hand Rose #UselessRockUSA Tour
» Provocative Beijing Rockers Second Hand Rose To Play NYC, DC, Philly, Boston
» BROBST Electro-Rock Leads MusicDish*China Top 5 Indie Song Chart
» Second Hand Rose To Play NYC, DC, Philly, Boston
» Love And Peace 2014 Outdoor Camping Music Festival
» MusicDish*China Top 5 Indie Song Chart (Vol. 1, No. 4)
» The Courtesans Drives MusicDish*China Top 5 Indie Song Chart
» FM Pilots Skyrockets To Top Of MusicDish*China Indie Song Chart
» MusicDish*China Top 5 Indie Song Chart 07/19-07/25/2014
» Zebra Music Festival (Shanghai) Ticket Giveaway Winners
» MusicDish*China Top 5 Indie Song Chart 07/12-07/18/2014
» Temple Bar 3 Year Anniversary

Mi2N's Music PR distribution service guarantees online exposure for your press release. Choose from seven (7) different packages.


HOME | FREE NEWS SUBMISSION | PREMIUM PR DISTRIBUTION | PR COPYWRITING | RSS FEEDS | TESTIMONIALS | CONTACT

Sections: Band | Business | Career | Events | Label | Music Releases | Radio | Tech | Video | Web Events
Genres: Country/Folk | Dance/Electronica | Jazz/Blues | Latin | Rock | Urban | World
International: Asia | Canada | Europe

Advertise | Artist Development | Submit Video | MusicDish*China | MusicDish e-Journal | MusicDish Network | Urban Music News Network
Copyright © 1997-2014 MusicDish LLC, all rights reserved. Text, graphics, and HTML code are protected by US and International Copyright Laws, and may not be copied, reprinted, published, translated, hosted, or otherwise distributed by any means without explicit permission.