MI2N
Music Industry News Network
SATURDAY, FEBRUARY 25TH
Advanced Search
MusicDish Advertising Network
HOME | FREE NEWS SUBMISSION | PREMIUM PR DISTRIBUTION | PR COPYWRITING | RSS FEEDS | TESTIMONIALS | CONTACT

Sections: Band | Business | Career | Events | Label | Music Releases | Radio | Tech | Video | Web Events
Genres: Country/Folk | Dance/Electronica | Jazz/Blues | Latin | Rock | Urban | World
International: Asia | Canada | Europe

Advertise | Artist Development | Submit Video | MusicDish*China | MusicDish e-Journal | MusicDish Network | Urban Music News Network
Tech News (more headlines) 02-08-2014

Announcing Bango Dashboard

Bookmark and Share

Bango, the leader in mobile payment for app stores, announces its latest product innovation: Bango Dashboard. This entirely new product has emerged from Bango's analytics technology, giving Mobile Network Operators (MNOs) a three dimensional view of their subscribers' digital content purchases, across the world's largest app stores.

MNOs increasingly provide mobile payment for app stores, using direct operator billing. This offers subscribers the ability to purchase digital content on their mobile device with just one click, charging the cost to their mobile phone bill. Most of the world's largest app stores are racing to introduce direct operator billing, recognising its superior conversion rate, universal reach and massively smooth user experience, especially compared to credit card, gift card and other traditional online payment methods.

But there is an information vacuum at the heart of these efforts: operators cannot easily see what apps their subscribers are buying. Bango Dashboard gives operators precise visibility and insight on all sales, across all of their connected app stores. The degree by which data is exposed can be controlled by the app store provider, through a Disclosure Control feature, so that details such as device type or content name can be concealed at the discretion of the app store.

Bango Dashboard leverages proven mobile analytics technology to provide scale and speed of reporting. It reveals exact details about products sold and the customers purchasing them, allowing MNOs to; accurately measure and compare their app store relationships; to manage their billing systems and; to build engagements with their subscribers through a precise understanding of consumer behaviour and purchases.

This unified, comparative view is absolutely unique, and promises to provide an unprecedented understanding of direct operator billing performance globally.

Bango has become the payments platform of choice for most of the world's leading app stores. The giants of mobile are racing to embrace operator billing, and choose Bango to build high-quality direct connections into the world's largest MNOs.

Bango CEO Ray Anderson commented: "Only Bango marries award winning mobile billing and analytics technology with a comprehensive set of app store partnerships, including Google Play, Amazon, Facebook, Blackberry World, Windows Phone Store and Firefox Marketplace, making consistent cross-app store dashboards a reality. This information is the key to optimizing payments, increasing relevance and building subscriber engagement and value".

Bango Dashboard for Operators is offered on a subscription basis, beginning with a basic executive view package and with additional packages tailored to specialist teams. The product is available immediately for all transactions processed using Bango Payment and no additional integration work is required. It can be extended to measure any app store or merchant payments not processed by Bango, or to measure third party billing solutions. Bango expects to widen its offering over the coming period to include dashboards for other groups in the mobile content value chain, including app stores and larger digital merchants.

Bookmark and Share

back | top



MusicDish Advertising Network

Mi2N Music PR

Earl & The Steadies Sign With MusicDish For Representation In China

David Vaters New Solo Release

Danish Singer Songwriter & Veteran Stars Win Acoustic Music Awards

MusicDish*China Presents Harper And Midwest Kind China Tour

Innovative Music Transcription Company Launches New Service

Indie LGBT Artist Craymo Wins 2nd Worldwide Music Contest In A Row, This Time For Best Video For Song Promoting Diversity, Equality And Peace, One Love One World

Jennifair "Sugar" Featuring Deion Luis (Official Video)



MusicDish*China Song Blast
Promote Your Music Single In China

News Headlines
Mi2N EDITOR'S PICKS
» Sound Royalties Unveils Plans To Invest $100+ Million In Songwriters, Producers And Other Music Professionals
» Nokia And Du Help Music Fans Share Videos And Pictures From Du Arena
» Universal Music Group Relaunches Polygram Entertainment To Accelerate Film And Television Strategy
» HitsMeUp Brings Music Fans Closer To Their Favorite Artists
» Pandora Reports Q4 And Full Year 2016 Financial Results
» Kevin Killen Named NYU Steinhardt Music Technology Artist-in-Residence
» Innovative Music Transcription Company Launches New Service
» Dates Announced For The Hard Work Pays Off Tour 2017
» Legendary Producer Tha 4orce And Confucius MC Present Their New Single 'More To It'
» The Legendary Voice - Patti Drew Makes Her Return


Get your music news covered...
Have your press release written
by the pros at Mi2N

Articles
MUSICDISH E-JOURNAL
» Earl & The Steadies Sign With MusicDish For Representation In China
» Armada Night - China
» NYC's Chinese-American MC Bohan Phoenix Releases New EP 'JALA'
» Music Marketing Agency Syn Launches Beijing Office
» Warner/Chappell Production Music Promotes Aaron Gant To Senior Vice President Of Production
» World Blues & Roots Band Harper And Midwest Kind China Tour
» ASCAP Expands Asia-Pacific Strategy
» Why Do So Many Music Technology Startups Fail?
» New Report Debates Future Of Arts & Culture Ticketing
» Sino-Franco Festival Partnership: YinYang Music & Chateau Perche
» China's Leading Streaming Platform To Talk Strategy At Midem 2017
» An Open Letter To President Donald J. Trump

Mi2N's Music PR distribution service guarantees online exposure for your press release. Choose from seven (7) different packages.


HOME | FREE NEWS SUBMISSION | PREMIUM PR DISTRIBUTION | PR COPYWRITING | RSS FEEDS | TESTIMONIALS | CONTACT

Sections: Band | Business | Career | Events | Label | Music Releases | Radio | Tech | Video | Web Events
Genres: Country/Folk | Dance/Electronica | Jazz/Blues | Latin | Rock | Urban | World
International: Asia | Canada | Europe

Advertise | Artist Development | Submit Video | MusicDish*China | MusicDish e-Journal | MusicDish Network | Urban Music News Network
Copyright © 1997-2017 MusicDish LLC, all rights reserved. Text, graphics, and HTML code are protected by US and International Copyright Laws, and may not be copied, reprinted, published, translated, hosted, or otherwise distributed by any means without explicit permission.