MI2N
Music Industry News Network
SATURDAY, JULY 23RD
Advanced Search
MusicDish Advertising Network
Subscribe to Mi2N's Free Newsletters B2N (business) i2N (indie)
HOME | FREE NEWS SUBMISSION | PREMIUM PR DISTRIBUTION | PR COPYWRITING | RSS FEEDS | TESTIMONIALS | CONTACT

Sections: Band | Business | Career | Events | Label | Music Releases | Radio | Tech | Video | Web Events
Genres: Country/Folk | Dance/Electronica | Jazz/Blues | Latin | Rock | Urban | World
International: Asia | Canada | Europe

Advertise | Artist Development | Submit Video | MusicDish*China | MusicDish e-Journal | MusicDish Network | Urban Music News Network
Career Announcements (more headlines) 03-15-2014

Lori Feldman Promoted To EVP, Brand Partnerships & Creative Synch Licensing For Warner Bros. Records

Bookmark and Share

Warner Bros. Records (WBR) announced the promotion of Lori Feldman to Executive Vice President, Brand Partnerships & Creative Synch Licensing. A 19-year veteran of the Warner Bros. team, Feldman had served as Senior Vice President, Brand Partnerships & Music Licensing since 2006. In her new post, she will continue to forge world-class brand partnerships and licensing opportunities for Warner Bros.' roster of artists. Based at the company's New York City offices, Feldman reports directly to WBR Chairman & CEO Cameron Strang.

"Lori has long been a pioneer in the fostering of brand relationships as an increasingly important component of our artist development strategy," said Cameron Strang. "As we expand the range of services we provide WBR artists, Lori has used her experience, insight, and enthusiasm to create innovative campaigns and synch licensing initiatives that don't merely put brands and artists together, but create meaningful connections between the fans and the music. I congratulate her on this much-deserved promotion."

"The branding and licensing landscape is rapidly evolving, and fantastic new opportunities for our artists and their music are emerging every day," said Lori Feldman. "New technologies are allowing us to break new ground across multiple platforms, opening up exciting avenues for the phenomenal WBR roster. Above all, our goal is to find the perfect match between the brand and the music, and to create consumer experiences that build passionate fan-bases and long-term careers for our artists, as well as lasting results for our partner brands."

Recent brand partnerships and synch campaigns that Feldman has spearheaded include alliances with Chrysler, Nokia, Lifetime, Citibank, Delta Airlines, The Gap, American Airlines, Hyundai, Jeep, Pepsi, Skyy Vodka, Bud Light Lime, Lee Jeans, Ralph Lauren Fragrances, and many more.

Feldman joined Warner Bros. Records in 1995 as Vice President, Music Video Marketing. She was named Senior Vice President, Television Marketing in 2002 and moved to Senior Vice President, Brand Partnerships & Music Licensing four years later. Prior to WBR, Feldman was with Virgin Records for six years, serving first as Manager, College Radio Promotion and then Senior Director, Music Video Promotion.

Bookmark and Share

back | top



MusicDish Advertising Network

Mi2N Music PR

Canadian Artist Hennie Bekker Brings Benefits Of Music Therapy In Latest New Age Album

"Wanna Be Happy?" enjoys Top Spot For 45 Weeks

Grammy Nominated Producer, George Nash Jr., Launches New Music Company To Support Peace And Healing

Return Of The R&B Soul Bands!

Heavy #16 In Hong Kong 4 August 2016

Call-For-Songs For Chinese Valentine's Day (Qixi Festival)

Robert Kramer Releases "The Place They Call New Orleans"



MusicDish*China Song Blast
Promote Your Music Single In China

News Headlines
Mi2N EDITOR'S PICKS
» Statement From The AIMP, A2IM And CMPA Regarding The DoJ Position On 100% Licensing
» Black Lion Audio Releases The Micro Clock MkIII XB
» Brielle Von Hugel Inks Deal With Freedom Records
» 4 Features Film Company Releases Trailer For New Feature Film
» Up And Coming Artist Nayan’s New Single ‘Butter’ On Radio
» Music Entertainment Exec Anastasia Brown Joins American Supergroup Production
» Call-For-Songs For Chinese Valentine's Day (Qixi Festival)
» Standing Together For Justice Concert And Benefit July 18th, 2016 Cleveland, OH
» Robert Kramer Releases "The Place They Call New Orleans"
» Local Artist Helps Deliver More Effective Corporate Training Through Live Music


Get your music news covered...
Have your press release written
by the pros at Mi2N

Articles
MUSICDISH E-JOURNAL
» Viacom TV Launches New Artist Discovery Platform
» Heavy #16 In Hong Kong 4 August 2016 - Hard Rock & Metal Goodness
» Millennials Turn From Radio To Embrace Streaming
» The Underground Summer Festival In Hong Kong
» Research Finds Audible Differences With High-Resolution Audio
» Morbid Goats Farewell Tour And Digital Album Release
» Alisa Apps Files Lawsuit Against Universal Music Group And John Newman
» MusicDish*China Music Releases, Charts, MV Premiere And Radio Feature
» Andreas Carlsson Becomes Advisor And Investor In Soundtrap
» Adva Mobile Fan Engagement Score (ES)
» MusicDish*China Presents Ji, Yui And Nagi Trio For A Night At The Museums
» South Korea's YG Entertainment Attracts Chinese Investment

Mi2N's Music PR distribution service guarantees online exposure for your press release. Choose from seven (7) different packages.


HOME | FREE NEWS SUBMISSION | PREMIUM PR DISTRIBUTION | PR COPYWRITING | RSS FEEDS | TESTIMONIALS | CONTACT

Sections: Band | Business | Career | Events | Label | Music Releases | Radio | Tech | Video | Web Events
Genres: Country/Folk | Dance/Electronica | Jazz/Blues | Latin | Rock | Urban | World
International: Asia | Canada | Europe

Advertise | Artist Development | Submit Video | MusicDish*China | MusicDish e-Journal | MusicDish Network | Urban Music News Network
Copyright © 1997-2015 MusicDish LLC, all rights reserved. Text, graphics, and HTML code are protected by US and International Copyright Laws, and may not be copied, reprinted, published, translated, hosted, or otherwise distributed by any means without explicit permission.