MI2N
Music Industry News Network
TUESDAY, SEPTEMBER 19TH
Advanced Search
MusicDish Advertising Network
HOME | FREE NEWS SUBMISSION | PREMIUM PR DISTRIBUTION | PR COPYWRITING | RSS FEEDS | TESTIMONIALS | CONTACT

Sections: Band | Business | Career | Events | Label | Music Releases | Radio | Tech | Video | Web Events
Genres: Country/Folk | Dance/Electronica | Jazz/Blues | Latin | Rock | Urban | World
International: Asia | Canada | Europe

Advertise | Artist Development | Submit Video | MusicDish*China | MusicDish e-Journal | MusicDish Network | Urban Music News Network
Career Announcements (more headlines) 03-15-2014

Lori Feldman Promoted To EVP, Brand Partnerships & Creative Synch Licensing For Warner Bros. Records

Bookmark and Share

Warner Bros. Records (WBR) announced the promotion of Lori Feldman to Executive Vice President, Brand Partnerships & Creative Synch Licensing. A 19-year veteran of the Warner Bros. team, Feldman had served as Senior Vice President, Brand Partnerships & Music Licensing since 2006. In her new post, she will continue to forge world-class brand partnerships and licensing opportunities for Warner Bros.' roster of artists. Based at the company's New York City offices, Feldman reports directly to WBR Chairman & CEO Cameron Strang.

"Lori has long been a pioneer in the fostering of brand relationships as an increasingly important component of our artist development strategy," said Cameron Strang. "As we expand the range of services we provide WBR artists, Lori has used her experience, insight, and enthusiasm to create innovative campaigns and synch licensing initiatives that don't merely put brands and artists together, but create meaningful connections between the fans and the music. I congratulate her on this much-deserved promotion."

"The branding and licensing landscape is rapidly evolving, and fantastic new opportunities for our artists and their music are emerging every day," said Lori Feldman. "New technologies are allowing us to break new ground across multiple platforms, opening up exciting avenues for the phenomenal WBR roster. Above all, our goal is to find the perfect match between the brand and the music, and to create consumer experiences that build passionate fan-bases and long-term careers for our artists, as well as lasting results for our partner brands."

Recent brand partnerships and synch campaigns that Feldman has spearheaded include alliances with Chrysler, Nokia, Lifetime, Citibank, Delta Airlines, The Gap, American Airlines, Hyundai, Jeep, Pepsi, Skyy Vodka, Bud Light Lime, Lee Jeans, Ralph Lauren Fragrances, and many more.

Feldman joined Warner Bros. Records in 1995 as Vice President, Music Video Marketing. She was named Senior Vice President, Television Marketing in 2002 and moved to Senior Vice President, Brand Partnerships & Music Licensing four years later. Prior to WBR, Feldman was with Virgin Records for six years, serving first as Manager, College Radio Promotion and then Senior Director, Music Video Promotion.

Bookmark and Share

back | top



MusicDish Advertising Network

Mi2N Music PR

Wreckshop Nation Releases Big Moe 4 Ever, A Tribute Documentary To A Legendary Southern Hip Hop Artist

Roger D'Arcy Releases New Album 'House Of Heads'

Hybrid Studios Announces Online Mastering Services

Music Entrepreneur Mia A. Irizarry Launches TrendCulprit's "Music As A Business Telesummit" Featuring Renowned Industry Specialists

Iggy Azalea, The Kills, TV On The Radio & The Legendary Wu Tang Clan Confirmed For 1St Off Weekend Festival

Strange Loops Releases Debut EP, New Era

Roger D'arcy Release 'Ordinary Man' As The First Track From His New Album The House Of Heads On August 24



MusicDish*China Song Blast
Promote Your Music Single In China

News Headlines
Mi2N EDITOR'S PICKS
» GoDigital Media Group Completes 20mm Series B Funding For Cinq Music
» Roland Virtual Sonics & Sony Pictures Post Production Services Collaborate On Development Of RAINLINK™ Virtual Music Application
» Warner Music Group Acquires Selected Songkick Assets
» Reach Records Announces The Launch Of New Video Series The Vault
» Musicians Support CLASSICS Act
» Rani Hancock Named President Of Sire Records
» Viberate Will Enable Musicians To Charge For Their Performances In Cryptocurrencies
» Submissions Open For The Music Producers Guild Awards 2018
» Suburban Symphony Release Debut Single "Stepping Stones" On Hilltown Records
» Missing Link Music Signs Jazz Icon Najee


Get your music news covered...
Have your press release written
by the pros at Mi2N

Articles
MUSICDISH E-JOURNAL
» Youbloom Announces 2017 LA Music Festival
» TrendCulprit's "Music As A Business" Telesummit
» Audiofile Engineering Under New Ownership
» Songwriters Join BMG's Tech Team To Create New Royalties App
» What's Next In Music? Focuses On China
» Because Acquires Majority Of Former London Records Catalogue
» BMG Expands In Canada To Build Its Records Business
» Live Nation Responds To Growing Demand For Electronic Music In Asia With New Business Unit
» Streaming Music Services Help UK Entertainment Double Its Growth Rate
» Paul Rosenberg Named CEO Of Def Jam Recordings
» PPL And PRS For Music Launch Music Recognition Technology Pilot
» Discogs Releases 2017 Mid-Year Marketplace Analysis Nielsen Vs. Discogs - Database Highlights

Mi2N's Music PR distribution service guarantees online exposure for your press release. Choose from seven (7) different packages.


HOME | FREE NEWS SUBMISSION | PREMIUM PR DISTRIBUTION | PR COPYWRITING | RSS FEEDS | TESTIMONIALS | CONTACT

Sections: Band | Business | Career | Events | Label | Music Releases | Radio | Tech | Video | Web Events
Genres: Country/Folk | Dance/Electronica | Jazz/Blues | Latin | Rock | Urban | World
International: Asia | Canada | Europe

Advertise | Artist Development | Submit Video | MusicDish*China | MusicDish e-Journal | MusicDish Network | Urban Music News Network
Copyright © 1997-2017 MusicDish LLC, all rights reserved. Text, graphics, and HTML code are protected by US and International Copyright Laws, and may not be copied, reprinted, published, translated, hosted, or otherwise distributed by any means without explicit permission.