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Tech News (more headlines) 04-19-2014

RealNetworks Launches LISTEN In The U.S.

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RealNetworks, Inc. announced that LISTEN, an innovative new app combining music sharing, ringback tones and productivity tools, is now available for U.S. smartphone users via a partnership with T-Mobile, America's Un-carrier. LISTEN is the first direct-to-consumer smartphone app that allows people to customize their callers' experiences. The app enables callers to hear music or status messages chosen especially for them rather than the usual "brrng-brrng" noise that plays as they wait to connect. LISTEN is easy to use, interactive and highly customizable.

"After a successful launch in the U.K. this past November, we're thrilled to officially bring LISTEN to smartphone users in the U.S.," said Max Pellegrini, president of RealNetworks' Mobile Entertainment division. "This new category of entertainment gives music lovers, and their friends and family, an interactive and sharable soundtrack for their calling experiences - plus other intuitive features to help people conveniently communicate when away from their phone."

"T-Mobile customers are huge music fans, and with LISTEN, our customers now have a cool new way to personalize their mobile experience with music and other content," said Mike Sievert, CMO of T-Mobile. "From now on, when John Legere calls me, he's gonna hear Billy Idol'sRebel Yell while my phone rings."

"People listen to a ringback tone for an average of 10 seconds per call - that's a massive opportunity to enhance the calling experience and make it more personal," said Rob Glaser, founder and interim CEO of RealNetworks. "I've already been curating my song selections for friends and family with great music from some of my favorite bands like REM and Green Day. With LISTEN, there's a song for everyone."

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