MI2N
Music Industry News Network
FRIDAY, JULY 25TH
Advanced Search
MusicDish Advertising Network
Subscribe to Mi2N's Free Newsletters B2N (business) i2N (indie)
HOME | FREE NEWS SUBMISSION | PREMIUM PR DISTRIBUTION | PR COPYWRITING | RSS FEEDS | TESTIMONIALS | CONTACT

Sections: Band | Business | Career | Events | Label | Music Releases | Radio | Tech | Video | Web Events
Genres: Country/Folk | Dance/Electronica | Jazz/Blues | Latin | Rock | Urban | World
International: Asia | Canada | Europe

Advertise | Artist Development | Submit Video | MusicDish*China | MusicDish e-Journal | MusicDish Network | Urban Music News Network
Band News (more headlines) 05-03-2014

Absolut Goes Gaga

Bookmark and Share

Absolut Vodka and the Grammy Award-winning Lady Gaga have joined forces to transform the concert of the season—artRAVE: the ARTPOP ball, in support of the number one bestselling album ARTPOP—into an experience of a lifetime for a few lucky fans. Throughout Lady Gaga's U.S. concert tour, Absolut will provide the opportunity for lucky fans to watch the performance from the Absolut ARTPOP Lounge—a one-of-a-kind, onstage bar created to be part of the theatrical set—while sipping custom cocktails like the "Absolut Gaga" (ginger ale, apple sparkling cider, grapefruit and Absolut).

How will Absolut transform a Lady Gaga lover from a spectator to part of the spectacle? Two lucky fans at each concert in the United States will be chosen in real-time each to have their seats transformed. Fans also have the chance to win Absolut ARTPOP Lounge tickets to select shows across the country through the #Absolutgaga contest at www.absolutgaga.com. Fans are encouraged to share creative ideas for how they would transform their community for a chance to win.

"At Absolut, we believe transformative collaborations are the cornerstone of creativity," said Joao Rozario, Vice President, Vodkas, Pernod Ricard. "Absolut—a brand with a rich history of innovative collaborations with artists spanning art, music and fashion—and Lady Gaga, a beacon of creativity and individuality, are coming together to add awe to an already inspiring entertainment experience."

"This show is going to be unlike anything we've ever done before, so get ready to party," said Lady Gaga. "Thanks to Absolut, we have created a special experience where fans can actually sit inside the stage and have their own bar. It's going to be a huge rave in the spirit of art and creativity."

"We are thrilled to play matchmaker in bringing together two celebrated icons: Lady Gaga and Absolut," said Russell Wallach, president of media & sponsorship, Live Nation. "This unique collaboration not only gives Gaga devotees unprecedented access to their favorite artist, it seamlessly integrates Absolut into the transformative concert experience."

Beginning May 1, Lady Gaga and Absolut fans over the age of 21 can visit www.AbsolutSummer.com to enter for a chance to see Lady Gaga live in Sweden, home of Absolut. One national grand prize winner will win a trip for two to see Lady Gaga's show live in Stockholm, Sweden. Trip includes roundtrip airfare and hotel accommodations for five days and four nights, round-trip train transportation to/from airport/central station in Stockholm, spending money and two tickets to the Lady Gaga concert in Stockholm on September 30, 2014.

In addition, beginning May 12, a dozen LGBT-friendly bars in cities throughout the country will host Gaga-inspired runway shows. Fans will compete to prove who can best transform themselves into their own personal expression of Lady Gaga for the chance to win two tickets to the Absolut ArtPOP Lounge at the ARTPOP ball in their city. While witnessing the Gaga transformations, participants and onlookers can enjoy another Gaga-inspired cocktail "The Absolut Monster," made up of Absolut Mandrin, pineapple juice and grenadine.

The artRAVE: the ARTPOP ball world tour kicks off in Fort Lauderdale, FL on May 4 followed by dates across North America, Asia, Australia and Europe. More than 750,000 tickets have already been sold for the tour making it one of the biggest of 2014.

Bookmark and Share

back | top



MusicDish Advertising Network

Mi2N Music PR

MusicDish*China Top 5 Indie Song Chart 07/12-07/18/2014

MusicDish*China Booking Second China Tour For French Jazz Singer Clotilde Rullaud

Longreef, Friend Movement And Abijack Management Join Forces For Launch Of Powerful "Battle Plan" Single And Video

MISSING LINK MUSIC ON ED SHEERAN'S #1 ALBUM

Chaz DePaolo Live: One Night In IONA

Maybe Mars Presents: The XP Sound Vol.1

CONVICTS TAKE ON CONGRESS

Da Phatfunk Clique Releases More Funk Jazz On The Violin!



MusicDish*China Song Blast
Promote Your Music Single In China

News Headlines
Mi2N EDITOR'S PICKS
» MusicDish*China Launches Song Promotion Service For China
» Stanton SCS.4DJ USB Mixstation With Version 5.0 Software On Display At Summer NAMM 2014
» Big Fuss Records To Continue Helpful Music Artist Program In 2015
» Envivio Powers Transmission Of NRJ HITS France In Ultra HD TV Over Digital Terrestrial Television
» Pandora Internet Radio Hits Two Million Listeners In ANZ In Under Two Years
» Island Records Promotes Eric Wong To Executive Vice President/General Manager, Island Records
» NASTRAQ -- The New Platform For Monetizing Entertainment
» Rotosound Announces String Change Clinics With Bassist Jim Houghton
» New White Mic Music Single "Cheers" Brings The Party To You!
» Ed Roman Receives Two AMG Heritage Awards Nominations


Get your music news covered...
Have your press release written
by the pros at Mi2N

Articles
MUSICDISH E-JOURNAL
» Temple Bar 3 Year Anniversary
» Zebra Music Festival (Shanghai) Announces Headlining Acts (Chinese Version)
» Raising Our Voices For Fennie: Benefit Concert Zajia Lab, July 13
» Raising Our Voices For Fennie: Benefit Concert Zajia Lab, July 13 (Chinese Version)
» KANO Premiere At New York Asia Film Fest (Chinese Version)
» Over 90% Of Adults Support The Provision Of Music In Schools
» Why Branding Is More Important Than Ever
» Executive Wach: Tracktion Software Corporation, Liberace Foundation, McNally Smith College Of Music, SPIN, WSOU, Guitar Center
» "Overheard 3" And "Golden Chickensss" Took The Stage At New York Asian Film Festival (Chinese Version)
» Exclusive Interview With Up-&-Coming Beijing Indie Heat Mark
» Aloft Hotels Launches Global Search For Emerging Music Talent
» MusicDish*China Enlists Chinese Music Sites Wa3 And Ximalaya For 'China Life' Tour

Mi2N's Music PR distribution service guarantees online exposure for your press release. Choose from seven (7) different packages.


HOME | FREE NEWS SUBMISSION | PREMIUM PR DISTRIBUTION | PR COPYWRITING | RSS FEEDS | TESTIMONIALS | CONTACT

Sections: Band | Business | Career | Events | Label | Music Releases | Radio | Tech | Video | Web Events
Genres: Country/Folk | Dance/Electronica | Jazz/Blues | Latin | Rock | Urban | World
International: Asia | Canada | Europe

Advertise | Artist Development | Submit Video | MusicDish*China | MusicDish e-Journal | MusicDish Network | Urban Music News Network
Copyright © 1997-2014 MusicDish LLC, all rights reserved. Text, graphics, and HTML code are protected by US and International Copyright Laws, and may not be copied, reprinted, published, translated, hosted, or otherwise distributed by any means without explicit permission.