MI2N
Music Industry News Network
MONDAY, AUGUST 21ST
Advanced Search
MusicDish Advertising Network
HOME | FREE NEWS SUBMISSION | PREMIUM PR DISTRIBUTION | PR COPYWRITING | RSS FEEDS | TESTIMONIALS | CONTACT

Sections: Band | Business | Career | Events | Label | Music Releases | Radio | Tech | Video | Web Events
Genres: Country/Folk | Dance/Electronica | Jazz/Blues | Latin | Rock | Urban | World
International: Asia | Canada | Europe

Advertise | Artist Development | Submit Video | MusicDish*China | MusicDish e-Journal | MusicDish Network | Urban Music News Network
Tech News (more headlines) 05-19-2014

Sennheiser To Cooperate With Smartphone Startup Phonebloks

Bookmark and Share
Email: jeff@hummingbirdmedia.com
Website: http://www.hummingbirdmedia.com
Old Lyme, CT, May 19, 2014 – Audio specialist Sennheiser announced a new partnership with Phonebloks. The startup company Phonebloks, founded by the Dutch designer Dave Hakkens, has developed an idea for a modular smartphone where customers can use individual components to compile a phone specifically to suit their own needs. Sennheiser is one of the initiative’s first supporters and will be contributing its audio expertise. The concept of Phonebloks has been picked up by Google for the newly founded “Project Ara”, and they are just now working on the detailed functionality of the new forward-looking phone.

Dave Hakkens’ idea is both simple and visionary: The Phonebloks founder is planning to create a basic mobile phone that is modular in structure, allowing a variety of add-ons – or bloks. This means that each user will be able to customise their own model and even replace any defective modules if required. Whether it’s the display, the battery or the speaker, any component that needs repair or upgrade can quickly be replaced by anyone without needing any major technical knowledge.

“Every time we discard a gadget, we throw away many valuable components that are still in perfect working order. Phonebloks’ vision is to conserve natural resources and thus ensure sustainable development. Rather than buying a completely new smartphone every two years, all you will need to do with Phonebloks is replace the parts you want to upgrade,” said Dave Hakkens at the company’s first developers’ meeting in Mountain View, California.

Cooperation with Sennheiser:

Sennheiser will be supporting this innovative project by contributing its own audio expertise. Sennheiser’s audio technology know-how will be called upon where matters of speech and audio transmission are concerned.

“Sennheiser has the necessary technical excellence and also shares a corporate philosophy that places equal emphasis on sustainability. Its products are distinguished by first-class quality, durability and they also provide options for replacing individual components. This sustainability ethos is an essential part of our company vision,” says Dave Hakkens.

Daniel Sennheiser, CEO of Sennheiser electronic GmbH & Co. KG, commented: “The innovative approach puts the end user at the very center. Phonebloks has excited millions of global enthusiasts within a very short space of time. From the outset, we have found this forward-looking idea compelling, and we believe that it sets a trend for the future. Moreover, this initiative clearly matches our own understanding of sustainable, forward-looking investments. Ever since our company was founded, innovation has been a vital part of our value system. Drawing on our decades of expertise with premium segment audio products, we believe we can provide an ideal partnership for exciting concepts like Phonebloks.”


About Sennheiser:

Sennheiser is a world-leading manufacturer of microphones, headphones and wireless transmission systems. Established in 1945 in Wedemark, Germany, Sennheiser is now a global brand represented in 60 countries around the world with U.S. headquarters in Old Lyme, Conn. Sennheiser's pioneering excellence in technology has rewarded the company with numerous awards and accolades including an Emmy, a Grammy, and the Scientific and Engineering Award of the Academy of Motion Picture Arts and Sciences. For more information, visit www.sennheiserusa.com.

Bookmark and Share

back | top



MusicDish Advertising Network

Mi2N Music PR

Hybrid Studios Joins Earthquaker Devices Studio Program

A Timeless Voice And A Violin - A Duet Like No Other

Caspar McCloud Releases First Acoustic Worship Album "Pictures Of Jesus"

Missing Link Music Signs Bluegrass Songwriter Of The Year Daryl Mosley

Missing Link Music Signs Jazz Icon Najee

The Village People's Iconic Cowboy Randy Jones Sets Summer On Fire With A Cascade Of Remixes For Single 'Hard Times'

Versatile Haitian American Singer/Songwriter Natalie Jean Releases New World Album



MusicDish*China Song Blast
Promote Your Music Single In China

News Headlines
Mi2N EDITOR'S PICKS
» GoDigital Media Group Completes 20mm Series B Funding For Cinq Music
» Roland Virtual Sonics & Sony Pictures Post Production Services Collaborate On Development Of RAINLINK™ Virtual Music Application
» Warner Music Group Acquires Selected Songkick Assets
» Reach Records Announces The Launch Of New Video Series The Vault
» Musicians Support CLASSICS Act
» Rani Hancock Named President Of Sire Records
» Viberate Will Enable Musicians To Charge For Their Performances In Cryptocurrencies
» Submissions Open For The Music Producers Guild Awards 2018
» Suburban Symphony Release Debut Single "Stepping Stones" On Hilltown Records
» Missing Link Music Signs Jazz Icon Najee


Get your music news covered...
Have your press release written
by the pros at Mi2N

Articles
MUSICDISH E-JOURNAL
» What's Next In Music? Focuses On China
» Because Acquires Majority Of Former London Records Catalogue
» BMG Expands In Canada To Build Its Records Business
» Live Nation Responds To Growing Demand For Electronic Music In Asia With New Business Unit
» Streaming Music Services Help UK Entertainment Double Its Growth Rate
» Paul Rosenberg Named CEO Of Def Jam Recordings
» PPL And PRS For Music Launch Music Recognition Technology Pilot
» Discogs Releases 2017 Mid-Year Marketplace Analysis Nielsen Vs. Discogs - Database Highlights
» MusicDish Review: Kenn Rowell Music Video "It's Good To Be Back"
» Fake Artists And Fake Streams: Fact Or Fiction?
» Legendary Rock Group Journey To Sponsor IndyCar Driver Ryan Norman
» Viberate Enables Musicians To Charge For Their Performances In Cryptocurrencies

Mi2N's Music PR distribution service guarantees online exposure for your press release. Choose from seven (7) different packages.


HOME | FREE NEWS SUBMISSION | PREMIUM PR DISTRIBUTION | PR COPYWRITING | RSS FEEDS | TESTIMONIALS | CONTACT

Sections: Band | Business | Career | Events | Label | Music Releases | Radio | Tech | Video | Web Events
Genres: Country/Folk | Dance/Electronica | Jazz/Blues | Latin | Rock | Urban | World
International: Asia | Canada | Europe

Advertise | Artist Development | Submit Video | MusicDish*China | MusicDish e-Journal | MusicDish Network | Urban Music News Network
Copyright © 1997-2017 MusicDish LLC, all rights reserved. Text, graphics, and HTML code are protected by US and International Copyright Laws, and may not be copied, reprinted, published, translated, hosted, or otherwise distributed by any means without explicit permission.