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Radio News (more headlines) 06-07-2014

TargetSpot, Radionomy And The Country Music Association Create CMA Music Festival Tunefest Radio And Brands Get More Music

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Connecting with consumers' passions is increasingly important as brands look to stand out, and few things invoke more passion than live music events. With break out artist like Luke Bryan, Florida Georgia Line, and Miranda Lambert, Country Music is exploding in popularity and drawing the type of audience brands want to connect with. As Country Music fans converge on Nashville Tennessee for the 2014 CMA Music Festival June 5th - 8th, TargetSpot, Radionomy and the Country Music Association team up to allow brands to bring the experience to fans online.

As part of the Radionomy Group, TargetSpot leverages the Radionomy platform -technology to create online radio stations and share them globally, to create the official CMA Music Festival online station. By sponsoring the station brands bring music from the festival line-up to fans around the globe and connect with the audience in Nashville. The partnership also gives the Country Music Association an additional outlet to expand the festival experience to music fans through any connected device. "Of course being in Nashville is the best way to experience the CMA Music Festival but for those of us not lucky enough to attend, this is a great way for fans to listen to Country Music's biggest stars, legends, and newest artists in one place. This partnership results in a win for the music fans, the brands, and the CMA Festival," says David Kert, VP of Sales for TargetSpot. "The CMA Music Festival is one of the largest Country Music events of the year and we are excited that they are taking advantage of Radionomy's digital audio platform to create a unique radio station that can be easily accessed, distributed and shared by listeners throughout the world. The station creates added exposure for the bands participating in CMA Music Fest. We can literally keep the music going 24/7" says Thierry Ascarez, Radionomy VP of Business Development.

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