MI2N
Music Industry News Network
WEDNESDAY, MARCH 1ST
Advanced Search
MusicDish Advertising Network
HOME | FREE NEWS SUBMISSION | PREMIUM PR DISTRIBUTION | PR COPYWRITING | RSS FEEDS | TESTIMONIALS | CONTACT

Sections: Band | Business | Career | Events | Label | Music Releases | Radio | Tech | Video | Web Events
Genres: Country/Folk | Dance/Electronica | Jazz/Blues | Latin | Rock | Urban | World
International: Asia | Canada | Europe

Advertise | Artist Development | Submit Video | MusicDish*China | MusicDish e-Journal | MusicDish Network | Urban Music News Network
Business News (more headlines) 06-14-2014

Boosted By 'Everyman' Recording Boom, Pro Audio And Recording Gear Sales Climb The Charts

Bookmark and Share

Gear that allows musicians to take their music to the masses is fueling growth in the music products market. Sales of pro audio and recording gear, in particular microphones, plug-in software, loops, controllers and mixers, are hitting a high note.

The growth in pro audio is being reflected in the product mix at Summer NAMM, where the number of pro audio exhibitors is up 27% over 2013. From July 17-19, 113 exhibiting companies including Earthworks, Digital Audio Labs, Slate Digital, Avid, BOSS, Samson Technologies, TC Electronic and many other category leaders will present audio and recording products at Summer NAMM.

Leading retailers credit the expanded interest in recording to innovation that has yielded higher quality, more affordable products. This new gear, paired with online sharing platforms such as YouTube and SoundCloud, are inspiring musicians of every skill level to take recording into their own hands.

According to Anthony Thompson, pro audio department manager at New York's Alto Music, "Customers who have been buying guitars and amps from us for years are now coming over to my part of the store looking to record. Technology to make quality recordings is increasingly more affordable and easy to use. Musicians, even those that aren't tech savvy, who couldn't have recorded themselves five years ago are now venturing into the pro audio world."

In the last five years, sales of pro audio equipment have increased by 23%.

"Recording is way more plug-and-play and affordable than it's ever been," said John Grabowski, senior director of merchandising at Sweetwater. "Whether they're recording on a home computer, laptop, iPad, or even a smartphone, it's just everywhere. The more they record, the more they want the gear that will help them make better recordings. Many of them set up home studios, but I also see plenty of portable recording setups - 'backpack studios.'"

Pairing USB enabled microphones and instruments with iOS compatible audio interfaces allows musicians to record nearly anywhere at the touch of their fingertips. Plug-in software and loops sales alone increased 29% in 2013 over the previous year.

"Years ago, musicians trying to sound like Led Zeppelin would have a hard time getting that sound with the equipment available for home setups," Full Compass Systems' Kevin Peckham said. "But with plug-in software, the loops, the sound enhancers, you can now produce something that sounds pretty close to professionally recorded music."

Home-recorded artists such as multi-instrumentalist Julia Nunes and pop duo Karmin became social-media viral sensations by sharing their music online. "A lot of people who are recording are sharing what they're doing via YouTube and Soundcloud, which in turn makes more people interested in recording," added Grabowski.

Like other retailers in this market, Peckham sees the personal recording trend as yet another musical outlet for creative types. "People are energized or inspired to make music and now they want to move up the quality and what they can do with it," he said. "It means a lot more people making music, and that's a good thing."

Music stores that specialize in pro audio including Sweetwater, Alto Music and Full Compass will be shopping the expanded Summer NAMM floor this July. Enjoy all that Summer NAMM has to offer by registering for show badges and locking in prime hotel bookings. Exhibit space is still available for brands looking to make a major splash in Music City.

Bookmark and Share

back | top



MusicDish Advertising Network

Mi2N Music PR

Hybrid Studios Hosts HSYAT Battle Of The Bands 2017

Earl & The Steadies Sign With MusicDish For Representation In China

David Vaters New Solo Release

Danish Singer Songwriter & Veteran Stars Win Acoustic Music Awards

MusicDish*China Presents Harper And Midwest Kind China Tour

Innovative Music Transcription Company Launches New Service

Indie LGBT Artist Craymo Wins 2nd Worldwide Music Contest In A Row, This Time For Best Video For Song Promoting Diversity, Equality And Peace, One Love One World



MusicDish*China Song Blast
Promote Your Music Single In China

News Headlines
Mi2N EDITOR'S PICKS
» Sound Royalties Unveils Plans To Invest $100+ Million In Songwriters, Producers And Other Music Professionals
» Nokia And Du Help Music Fans Share Videos And Pictures From Du Arena
» Universal Music Group Relaunches Polygram Entertainment To Accelerate Film And Television Strategy
» HitsMeUp Brings Music Fans Closer To Their Favorite Artists
» Pandora Reports Q4 And Full Year 2016 Financial Results
» Kevin Killen Named NYU Steinhardt Music Technology Artist-in-Residence
» Innovative Music Transcription Company Launches New Service
» Dates Announced For The Hard Work Pays Off Tour 2017
» Legendary Producer Tha 4orce And Confucius MC Present Their New Single 'More To It'
» The Legendary Voice - Patti Drew Makes Her Return


Get your music news covered...
Have your press release written
by the pros at Mi2N

Articles
MUSICDISH E-JOURNAL
» Earl & The Steadies Sign With MusicDish For Representation In China
» Armada Night - China
» NYC's Chinese-American MC Bohan Phoenix Releases New EP 'JALA'
» Music Marketing Agency Syn Launches Beijing Office
» Warner/Chappell Production Music Promotes Aaron Gant To Senior Vice President Of Production
» World Blues & Roots Band Harper And Midwest Kind China Tour
» ASCAP Expands Asia-Pacific Strategy
» Why Do So Many Music Technology Startups Fail?
» New Report Debates Future Of Arts & Culture Ticketing
» Sino-Franco Festival Partnership: YinYang Music & Chateau Perche
» China's Leading Streaming Platform To Talk Strategy At Midem 2017
» An Open Letter To President Donald J. Trump

Mi2N's Music PR distribution service guarantees online exposure for your press release. Choose from seven (7) different packages.


HOME | FREE NEWS SUBMISSION | PREMIUM PR DISTRIBUTION | PR COPYWRITING | RSS FEEDS | TESTIMONIALS | CONTACT

Sections: Band | Business | Career | Events | Label | Music Releases | Radio | Tech | Video | Web Events
Genres: Country/Folk | Dance/Electronica | Jazz/Blues | Latin | Rock | Urban | World
International: Asia | Canada | Europe

Advertise | Artist Development | Submit Video | MusicDish*China | MusicDish e-Journal | MusicDish Network | Urban Music News Network
Copyright © 1997-2017 MusicDish LLC, all rights reserved. Text, graphics, and HTML code are protected by US and International Copyright Laws, and may not be copied, reprinted, published, translated, hosted, or otherwise distributed by any means without explicit permission.