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Music Events (more headlines) 06-25-2014

Pensado Awards Honor Studio Wizards

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Website: http://www.pensadoawards.com
Inaugural Pensado Awards, Honoring the Studio Wizards that Create the Sound, to Take Place June 28th

Lisa Loeb, Young Guru, Chris Lord-Alge and Marcella Araica to co-host; Live ceremony June 28 followed by global online broadcast

LOS ANGELES, CA, June 24, 2014 — The first-ever Pensado Awards will take place on Saturday, June 28, 2014, at the Fairmont Miramar in Santa Monica, CA, and will be followed one week later by a global online broadcast. The awards are the brainchild of Herb Trawick, the Co-host/Executive Producer and Creator of Pensado’s Place, and Dave Pensado, GRAMMY®-winning mix engineer, who has worked with everyone from Beyonce and Rick Ross to Mariah Carey. The Pensado awards are a natural extension of the popular digital series Pensado’s Place, which spotlights today’s emerging brand of music professional, “recognizing the faces behind the sound.”

Scheduled to co-host are acclaimed singer-songwriter Lisa Loeb, DJ/Producer Young Guru (Jay Z, Beyonce, Mariah Carey), award-winning producer/engineers Chris Lord-Alge (Muse, Pink, Foo Fighters) and Marcella Araica (Britney Spears, Madonna, Pink).

Pensado Award categories include Game Changer Producer of the Year; Break Thru Songwriter; Spin Doctor DJ Award; Outstanding Achievement in Sound for Film, Television and Gaming; OMG! Mix of the Year; Unique Project Studio; Break Thru Mixer; Best Non-English Song; Tracking Engineer; Pensado Giant Award; Master of Mastering; Live/FOH; AIR Award (Best Assistant, Intern or Runner); Outstanding Brand; Dave Pensado Educator Award; and Herb Trawick Visionary Award. A full list of nominees can be found at http://pensadoawards.com/award_categories.html.

“As an engineer and mixer myself, I am acutely aware that so many of the most talented people in the industry never get the recognition they deserve,” stated Pensado. “With the typical music award focusing on the pop diva, the chart topping band or the ubiquitous producer, the Pensado Awards will shine the light on an often-ignored part of the process. In doing so, the program celebrates the cutting-edge technology and art of creation of music.”

Herb Trawick stated, “We are very thrilled about the opportunity to put on an awards show that is by the people and for the people. The buzz has been electric, and we are already talking about making this an annual event.”

Working behind the scenes to make the Pensado Awards a reality are the producers from Pensado’s Place and a group of top industry PR/marketing professionals. Leading the charge are Pensado and Trawick, along with Pensado Awards producer Karen Dunn of KMD Productions (Producer of the TEC Awards at NAMM for 29 years and various other Pro Audio Events). Rounding out the Pensado Awards Team are social media guru Will Thompson, PR professionals Clyne Media and Lisa Roy, Lead Agent Shevy Shovlin and Business Development manager Khaila Stewart.

The Pensado Awards Pro Committee is made up of artists, engineers, producers and industry notables (many of whom have been featured guests on Pensado’s Place), who together will serve as the judging panel for the awards. Some of the Pensado Awards Pro Committee includes Al Schmitt
(Paul McCartney, Diana Krall), Alex Da Kid
(Imagine Dragons, Eminem), Andrew Scheps (Lana Del Rey, Red Hot Chili Peppers), Brad Blackwood
(Maroon 5, Beto Cuevas, Sara Bareilles), Da Internz
(Rihanna), Dave Tozer
(John Legend, Mayer Hawthorne), DJ Vice
(Tao Las Vegas), Dylan Dresdow
(will.i.am, Black Eyed Peas), Jimmy Douglass (Pharrell, Justin Timberlake), John McBride (Martina McBride, The Blackbird Academy), Manny Marroquin (Bruno Mars, Imagine Dragons), Mick Guzauski
(Daft Punk, Eric Clapton), Paula Salvatore
(Capitol Studios, VP/Studios), Rose Mann-Cherney
(Record Plant Studios), Tony Maserati
(Robin Thicke, Pink), Trina Shoemaker (Queens of the Stone Age, Sheryl Crow, Emmylou Harris), Young Guru (Jay-Z, Alicia Keys, Kanye West), Zoe Thrall (Studio Director at the Studio at the Palms) and others.

Photo: pensado_awards_show_host.jpg
Photo Caption L-R: The Pensado Awards, June 28th at the Fairmont Miramar in Santa Monica, CA, spotlights today’s emerging brand of music professional, “recognizing the faces behind the sound.” Co-hosts include award-winning producer/engineers Chris Lord-Alge (Muse, Pink, Foo Fighters), Marcella Araica (Britney Spears, Madonna, Pink) and DJ/Producer Young Guru (Jay Z, Beyonce, Mariah Carey), and acclaimed singer-songwriter Lisa Loeb.

About Pensado’s Place
The hour-long weekly web series Pensado’s Place was created nearly four years ago. Co-hosted by legendary mix engineer Dave Pensado (Beyoncé, Christina Aguilera, Kelly Clarkson, Mariah Carey, Elton John, Michael Jackson and more) and show creator Herb Trawick, Pensado’s Place includes interviews with top music industry artists, engineers, producers, mixers, and record executives, as well as in-depth tutorials in production, engineering and mixing. Pensado’s Place has positioned itself as “the most influential show for audio engineers,” mixers and producers (Forbes Magazine) in just three years. Pensado’s Place is more than just a show, as it highlights the very best in the industry of music, gaming, sound identity on film, and audio equipment, with a presence in live events. As a leading educational resource, Pensado’s Place is helping build the next generation of audio greats.

CONTACTS:
PR Contacts: Robert Clyne / Clyne Media / 615-662-1616 / Robert@clynemedia.com / www.clynemedia.com/ Lisa Roy / Rock & Roy / 310-463-1563 / lisaroyaudio@mac.com

Pensado Awards Contact: Shevy Shovlin / Pensado Awards / Chief Marketing Partner, Advertising and Promotions / 313-590-0886 / info@pensadoawards.com

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