MI2N
Music Industry News Network
THURSDAY, SEPTEMBER 18TH
Advanced Search
MusicDish Advertising Network
Subscribe to Mi2N's Free Newsletters B2N (business) i2N (indie)
HOME | FREE NEWS SUBMISSION | PREMIUM PR DISTRIBUTION | PR COPYWRITING | RSS FEEDS | TESTIMONIALS | CONTACT

Sections: Band | Business | Career | Events | Label | Music Releases | Radio | Tech | Video | Web Events
Genres: Country/Folk | Dance/Electronica | Jazz/Blues | Latin | Rock | Urban | World
International: Asia | Canada | Europe

Advertise | Artist Development | Submit Video | MusicDish*China | MusicDish e-Journal | MusicDish Network | Urban Music News Network
Tech News (more headlines) 08-20-2003

GartnerG2 Says Digital Media Publishers Must Have Portable Digital Rights Management Standards Or They Risk Alienating Consumers

Bookmark and Share

Digital rights management (DRM) is crucial for media companies in protecting their copyrighted materials, but they must improve its portability so they don't continue to alienate consumers. Protecting digital content requires a multifaceted approach comprising technology, consumer education and the law, according to a joint study by GartnerG2, a research service of Gartner, Inc., and The Berkman Center for Internet & Society at Harvard Law School.

"Given that content control and copy protection remain top priorities for digital media publishers, DRM must be intelligently deployed on a mass scale," said James Brancheau, vice president of media industry research at GartnerG2. "To avoid alienating consumers, DRM standards need to be flexible enough to protect the content, to be replaced when they are hacked, to accommodate changes in consumer demand, and to support the tenets of fair use, which can be disrupted by new technologies."

The difficulties associated with DRM have been the use of technology to enforce copyright laws and protecting intellectual property at the expense of innovation, either by stifling it or penalizing it.

"The crisis of digital media is the most pressing issue in cyberspace," said John Palfrey, executive director of The Berkman Center for Internet & Society at Harvard Law School. "To date, there has been too much rhetoric and too little serious inquiry into the best way to move past the current stalemate in the digital media space."

One way to address the difficulties that digital media companies are having with DRM is to adopt an overarching approach to content distribution. GartnerG2 analysts have termed this approach "perfectly portable content." This is a concept intended to balance the need for access versus control of digital content distributed on the Web.

GartnerG2 analysts said perfectly portable content allows copyrighted content to move from device to device without uncontrolled copying. It is content for which there is, at any point, only one instance (more than one instance is possible, but it depends on the rules established by the copyright holder or publisher.) where it can be viewed on a PC, PDA or any other device capable of being authenticated. In displaying the content and authenticating the digital certificates used by DRM technologies, content can be protected from piracy while supporting portability and fair use.

"Perfectly portable content can meet publishers' needs to control unauthorized and uncompensated copies while allowing consumers a sense of ownership and the ability to engage in fair use manipulation of their legitimate digital content," said Mike McGuire, research director at GartnerG2.

The Berkman Center for Internet & Society at Harvard Law School and GartnerG2 are hosting a one-day seminar to fully explore ways to maintain the equilibrium between technology providers, copyright holders and creators, media companies, and consumers. The event, titled "Digital Media in Cyberspace: The Legislation and its Business Effects," will take place September 18 at the Ames Courtroom at Harvard Law School in Cambridge, Mass.

Bookmark and Share

back | top



MusicDish Advertising Network

Mi2N Music PR

Show Your Red&Green And Support China's Second Hand Rose #UselessRockUSA Tour

EVENTIDE UltraReverb PLUG-IN NOW AVAILABLE

825 RECORDS INC., BUILDS AND OPENS NEW FACILITY

China Rock Band Second Hand Rose To Perform NYC's Webster Hall As Part Of Their Debut #UselessRockUSA Tour

Momentous Game Of Thrones Music And Video Released To Introduce Musicnotes And Jarrod Radnich Partnership

GINGIO Is Set To Assist The Music Industry With Exceptional Services

Plunky & Oneness Release "Never Too Late (Go-Go Remixes)" Maxi-Single

Provocative Beijing Rockers Second Hand Rose To Play NYC, DC, Philly, Boston



MusicDish*China Song Blast
Promote Your Music Single In China

News Headlines
Mi2N EDITOR'S PICKS
» World Cafe Live And WXPN To Celebrate 10th Anniversary Of Public-Private Partnership That Created Region's Music And Radio Clubhouse
» WeeSPIN Joins With Leading Tech And Music Industry Tastemakers To Celebrate IPhone 6
» Marwan Khoury Signs With Universal Music MENA
» Entrepreneur Raymond A. Los To Launch World's First Multi-Channel Streaming Television Service Provider.
» Pandora Strikes US Licensing Deal With BMG
» Republic Records Welcomes Rick Krim As Executive Vice President, Artist Development
» Band Incubator RecordingFestival.com Opens Gates To Submissions
» Drew Hollis, InMusic Brands, To Demo At 2014 Midatlantic Music Conference
» Nickfillmusic "Never Let You Down"
» Burning The Day Is Blazing The Way With Best Metal Act Nomination!


Get your music news covered...
Have your press release written
by the pros at Mi2N

Articles
MUSICDISH E-JOURNAL
» Show Your Red&Green And Support China's Second Hand Rose #UselessRockUSA Tour
» Provocative Beijing Rockers Second Hand Rose To Play NYC, DC, Philly, Boston
» BROBST Electro-Rock Leads MusicDish*China Top 5 Indie Song Chart
» Second Hand Rose To Play NYC, DC, Philly, Boston
» Love And Peace 2014 Outdoor Camping Music Festival
» MusicDish*China Top 5 Indie Song Chart (Vol. 1, No. 4)
» The Courtesans Drives MusicDish*China Top 5 Indie Song Chart
» FM Pilots Skyrockets To Top Of MusicDish*China Indie Song Chart
» MusicDish*China Top 5 Indie Song Chart 07/19-07/25/2014
» Zebra Music Festival (Shanghai) Ticket Giveaway Winners
» MusicDish*China Top 5 Indie Song Chart 07/12-07/18/2014
» Temple Bar 3 Year Anniversary

Mi2N's Music PR distribution service guarantees online exposure for your press release. Choose from seven (7) different packages.


HOME | FREE NEWS SUBMISSION | PREMIUM PR DISTRIBUTION | PR COPYWRITING | RSS FEEDS | TESTIMONIALS | CONTACT

Sections: Band | Business | Career | Events | Label | Music Releases | Radio | Tech | Video | Web Events
Genres: Country/Folk | Dance/Electronica | Jazz/Blues | Latin | Rock | Urban | World
International: Asia | Canada | Europe

Advertise | Artist Development | Submit Video | MusicDish*China | MusicDish e-Journal | MusicDish Network | Urban Music News Network
Copyright © 1997-2014 MusicDish LLC, all rights reserved. Text, graphics, and HTML code are protected by US and International Copyright Laws, and may not be copied, reprinted, published, translated, hosted, or otherwise distributed by any means without explicit permission.