Music Industry News Network [01-19-2013]
Tunii.com Pays Music Fans To Follow And Promote Songs
“Our fans get a portion of the song profits,” says Tunii President and Co-founder Keith Harrison. “The more songs they follow and share, the more they earn.”
Tunii.com is free to join and fans pay nothing to participate.
“Keeping it 100% free to fans is essential,” Harrison added. “That way, we have no barriers to scale.”
The site tracks the success of a song in the market and distributes the song proceeds to everyone involved, the artists, the songwriters, the producers, and for the first time ever, the fans.
“Fans are ultimately responsible for the success of an artist,” Harrison says. “So why can’t they get a piece of that success?”
They can thanks to Tunii.com’s patent-pending innovations. Artists release their songs through Tunii, allowing the site to track all sales and influencers, the fans who follow and promote the songs.
The site is seamlessly integrated with Facebook and Youtube, so joining the site just takes a couple of quick clicks. Then fans can browse the artists to pick the ones they want to follow and promote. When the songs sell on platforms like Amazon and itunes, the fans get a portion of those earnings.
The digital revolution continues to impact traditional media. Now, with Tunii.com, the cost of promoting new music is crowd-sourced, eliminating the need for large companies to provide capital to push artists and bands. With Tunii.com, the fans provide the marketing mojo that an artist needs to be successful, with more efficiency and with no debt incurred by the artist.
"It's faster and easier to release a song through us," Harrison says. "The fans immediately start following it and promoting it."
There are no long term contracts that restrict an artist’s options, so the upside to musicians is clear. They get all the benefits of Tunii without giving away their publishing rights, leaving them fully in control of their work’s true potential.
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