Music Industry News Network [02-18-2014]
Introducing VEN – Copywriting For The Music Industry
Content marketing has proven valuable to entertainment industry businesses that continue to move more and more of their operations online. However, it’s not common that smaller companies, like musicians and many startups in the music industry, can afford to hire leading copywriters or even find copywriters that are experts in music. Similarly, it’s difficult for freelance music copywriters to find relevant jobs at reputable companies on a regular basis.
VEN was launched to solve both of these problems: to help music startups and artists get top notch content produced for their sites, and to give talented freelance music writers somewhere they can rely on to source good jobs on a regular basis.
VEN founder and serial entrepreneur Marcus Taylor, who’s also founded entertainment industry-focused digital marketing company Venture Harbour and the DIY musician resource hub themusiciansguide.co.uk, says about VEN, “For years I’ve witnessed the benefits of good content marketing in other industries. My hope is that VEN will connect music businesses in need with the right writers and we’ll see an uptick in business for the companies and jobs for the writers.”
Only a week into its soft launch, VEN already has a handful of reputable music startups signed up as clients and a number of experienced music writers ready to go. These encouraging starting points bode well for the company that aims to ultimately be the “go-to” destination for all stakeholders in the music industry copywriting ecosystem in the very near future.
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